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Written by Alison Campbell
Alison explores the stationery, business cards and print advertising that you need to run a successful business, and how to prepare artwork for these.
Alison helps steer us through the complicated area of photoshoot types and photography usage rights, as well as some associated legal issues such as permissions.
Written by Marianne Faulkner
Marianne walks us through the steps of setting up a thorough and professional-looking portfolio, a must-have for any creative professional.
Written by Charlotte Raine
British corsetmaker Charlotte Raine shares her experiences of obtaining photography for her business - obstacles overcome, and lessons learned.
Promotion is vital to an apparel business. Here's how to get your corsets into the fashion world and show off your skills effectively on the catwalk or runway.
Written by Jenni Hampshire
Is it worth spending money on a professional photo shoot? What are the possibilities and pitfalls? Jenni tells us how to do it and what to look out for.
Alison de-mystifies the world of social media, and how you can best use these tools to help grow your business, customer base and the corsetry community.
Marianne discusses strategies for using social media and local events to stay informed about and connected to not only your customer base, but also your peers.
Written by Mark Garbarczyk
Mark helps to demystify the art and science of grading garment patterns into a range of sizes, while retaining the original style and function.
In part 2, Mark walks us through grading a bra which has two size variants; bra cup size and band or girth size, for a more advanced grading lesson.
Written by Marion McNealy
Creative blocks can be so frustrating. Marion shares tips on how to refresh your creative batteries and allow yourself the space to create.
Written by Patricia Richardson
Patricia helps guide us through the landscape and terminology of this most broad of terms.
Marianne helps guide us through the task of developing a ready-to-wear corset style, from design through to the final graded patterns.
Jenni begins her discussion of silhouette, including personal preference and inspiration.
Jenni continues on silhouette and fitting a house style on different body shapes, plus its relationship to your corsetry business and brand identity as a whole.
Marianne explains line sheets, the collective representations of your styles, which are used to help you develop, manage, and sell your line.
Marianne shows you how to produce flats - the clean, professional line drawings that show important construction details for each of your designs.
More on technical fashion drawings known as "flats". You'll learn how to take your corset illustrations to the next level, with Marianne's three keys to beautiful flats.
Written by Rosie Dennington
Rosie shares her story of lending out her pieces, and gives us some good tips and thoughts to ponder if we are considering doing the same.
Selecting goals allows us to dream big, and then reverse engineer those dreams so that we can build towards realising them in our lives.
Many corsetmakers accept long distance orders. Is it a good idea? Jenni explores the benefits and pitfalls, and offers tips and advice.
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